UndGrd Studios — Engineering the Unseen

Skip to content
UNDGRD STUDIOS.
DETROIT / SINCE 2008

ORIGIN

01 / 06

We don't write pitches. We ship objects. Detroit. Since 2008.

ABOUT

02 / 06

Boeing. GM. Rivian. Honeywell. Northrop. Magna. Shinola. Eighteen years in engineering. One Detroit horology collaboration. Now we build for ourselves.

SERVICES

03 / 06

We make the object and the story around it. Watches (Caelum, Fall 2026). Wearables. Software. Brand systems. Manufacturing.

PROCESS

04 / 06

Concept to shelf. No decks in between. Direct manufacturers. No retainers. No theater. The work is the only deliverable.

RECEIPTS

05 / 06

Shinola × J Dilla — Lightworks. 2025. Co-designed. Sold out same day. Rolling Stone. Complex. Stereogum. Detroit News. JCK. Next: Caelum. Fall 2026.

CONTACT

06 / 06

Tell us what you want to make. Or join the list for Caelum at undgrdstudios.com/caelum — coming Fall 2026.